Bollcoin reported on October 20 that Beast Holdings, a company affiliated with well-known YouTube creator MrBeast, filed two trademark applications in the United States on October 13, 2025, covering mobile banking apps, cash advances and microloans, credit and debit card services, investment advice and management, as well as cryptocurrency trading, payment processing, and cryptocurrency exchange through decentralized trading platforms. According to U.S. trademark records, the trademark applications for "MRBEAST FINANCIAL" and "BEAST FINANCIAL" received a "Notice of Allowance" from the United States Patent and Trademark Office (USPTO) on October 6, 2026, but final registration has not yet been completed.